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Research Brief

Vidyard

vidyard.com
75ICP
Video Sales / MarketingKitchener, CanadaFounded 2010
75
ICP Score
Strong Fit

Video for B2B sales and marketing. Values partnerships that enhance video effectiveness.

Industry
Video Sales / Marketing
Team Size
400+
Est. Revenue
$50M+ ARR (est.)
Website
vidyard.com

Key People

ML
Michael Litt
Co-founder & CEO
DG
Devon Galloway
Co-founder & Chief Product Officer

Discovery Questions

Tailored questions to ask on your call, based on research findings:

  1. 1

    How are AI avatars changing personalized video outreach?

  2. 2

    What differentiates Vidyard from Loom for sales teams?

  3. 3

    How important are CRM and sales engagement integrations?

  4. 4

    What's driving enterprise adoption for video marketing?

Talking Points

  • 1

    Michael Litt is active in Canadian tech community

  • 2

    Sales prospecting video is core differentiation from Loom

  • 3

    AI avatars show innovation in personalized video

  • 4

    Strong sales and marketing use case focus

About

Vidyard is a video platform for business that helps sales and marketing teams create, share, and track video content. The platform provides video hosting, recording, and analytics with a focus on personalized video for sales outreach and marketing campaigns.

Vidyard HostingVidyard RecorderVidyard ProspectorAI AvatarsVideo AnalyticsIntegrations

Target market: Sales and marketing teams using video for prospecting, enablement, and customer communication

Tech Stack

Backend

Ruby on RailsGo

Video

HLS streamingCustom encoding

Frontend

ReactTypeScript

Infrastructure

AWSCloudflare

Hiring Signals

Open Roles
28
Growth
Low

By Department

Engineering
14
Sales
6
Product
4
Marketing
2
Support
2

Primary Focus: Expanding Engineering team

Recent News

Vidyard launches AI avatars for video messages2024-04-16
Vidyard expands sales engagement integrations2024-02-20
Vidyard reaches 12 million users2024-06-11

Competitive Landscape

Loom
Wistia
Hippo Video
BombBomb
Sendspark

This research brief is generated for demonstration purposes.Vidyard is a trademark of its respective owner. Prepd is not affiliated with Vidyard.

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