Public company with platform expansion focus. Values retail partnerships and technology innovation.
Discovery Questions
Tailored questions to ask on your call, based on research findings:
- 1
“How is Instacart Enterprise Platform driving B2B growth?”
- 2
“What's the advertising strategy beyond retail media?”
- 3
“How do Caper Smart Carts fit into the physical retail technology play?”
- 4
“What AI capabilities are most impactful for the shopper experience?”
Talking Points
- 1
Fidji Simo (ex-Facebook) brings strong product and advertising background
- 2
Advertising is the high-margin growth engine, not delivery fees
- 3
Enterprise Platform (white-label) is a B2B growth opportunity
- 4
Retailer partnerships are critical - don't compete with their customers
About
Instacart is a grocery technology company that operates an online grocery delivery and pickup platform. The company partners with over 1,500 retail banners across 14,000+ stores. Instacart went public in 2024 and is expanding into advertising and enterprise technology.
Target market: Consumers ordering groceries, retailers needing e-commerce and fulfillment, CPG brands advertising to shoppers
Tech Stack
Backend
Frontend
Infrastructure
AI
Hiring Signals
By Department
Primary Focus: Expanding Engineering team
Recent News
Competitive Landscape
This research brief is generated for demonstration purposes.Instacart is a trademark of its respective owner. Prepd is not affiliated with Instacart.