Automated pre-call research
Sales intelligence platform
Prepd vs Manual Research
Why top sales teams switch to automated pre-call research
The Quick Overview
Manual pre-call research involves browsing LinkedIn, company websites, news sites, and other sources to compile information before sales calls. While thorough manual research can be effective, it's time-consuming, inconsistent, and doesn't scale. Prepd automates this process, delivering comprehensive research briefs in minutes instead of hours.
Where Prepd Wins
Time Efficiency
How long research takes.
Prepd delivers comprehensive research briefs in under 3 minutes, automatically when meetings are scheduled.
Manual research takes 20-30 minutes per prospect. With multiple calls per day, this consumes hours.
Consistency
Research quality across all calls.
Every Prepd brief follows a consistent structure with comprehensive coverage. No calls fall through the cracks.
Manual research quality varies based on time pressure, energy, and individual skill. Some calls get thorough prep, others don't.
Source Coverage
Where research data comes from.
Prepd aggregates data from 50+ sources including company websites, news, job postings, tech stack databases, and social profiles.
Manual research typically covers 3-5 sources. Reps don't have time to check 50+ sources per prospect.
Actionable Output
What you get beyond raw information.
Prepd provides synthesized insights including ICP fit scores, pain point indicators, and tailored talking points.
Manual research produces raw notes that you must analyze and turn into talking points yourself.
Detailed Comparison
The Verdict
Manual research is time-consuming, inconsistent, and doesn't scale. Prepd provides more comprehensive research, faster and more consistently, at a fraction of the time cost. The math is clear: sales teams who automate research have more time to sell.
Why Sales Teams Choose Prepd
60 Second Briefs
Research delivered instantly
50+ Data Sources
Comprehensive coverage
Save 20+ Minutes
Per call, automatically
AI-Powered
Tailored talking points
Frequently Asked Questions
Common questions about Prepd vs Manual Research.
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Other Comparisons
Manual Research is a trademark of its respective owner. This comparison is based on publicly available information and is intended for informational purposes only.